ZEV Mike Wilkins Poppy Joel used to put

Poppy Joel used to put The KEPPE in our Orchard Street Shop window to grab people's attention as they strolled by

The PUSHKIN was his frame of choice

and the show-and-tell of marine life he always brought into class

Shop The MILTZEN SUN W/ Metal Nose Pads and The CLIPZEN

An iconic frame for an iconic man

ZEV Mike Wilkins Poppy Joel used to putInspired by the British Public Health Services "Poor Boy" Spectacles of the 1960s, The ZEV is named for GREAT Grandpa Sol's cousin and neighborhood lawyer, Zeyfer Braunstein (or Zev for short), who wore this clever, dapper frame (British accent included) when he needed to put his best face forward, helping neighbors whose reputations were on the line, get off the hook. Lookin for a sunglass? Shop The ZEV SUN and The ZEV CLIP. Every MOSCOT frame comes